ESquared Loyalty Rewards Program
ESquared Hospitality invites you to participate in our newly launched Loyalty Rewards Program. In appreciation of our most loyal guests, you can now earn points with each visit. By joining, you will enjoy members-only discounts as well as opportunities to redeem points for incredible rewards. Points can be earned by visiting one of the ESquared properties listed below:
- BLT Bar + Grill
- BLT Burger NY
- BLT Fish
- BLT Fish Shack
- BLT Prime
- BLT Steak NY
- BLT Steak LA
- BLT Steak Miami
- BLT Steak DC
- BLT Steak Charlotte
- BLT Steak Atlanta
- Casa Nonna NY
- The Florentine
- GO Burger LA
- GO Burger Upper East Side
- GO Burger 38th Street
Visiting another ESquared location? Patrons of the following ESquared restaurants can earn points by sending a scanned copy of their receipt to loyalty@esquaredhospitality.com:
- BLT Burger Hong Kong
- BLT Burger Las Vegas
- BLT Steak Hong Kong
- BLT Steak Scottsdale
- BLT Steak San Juan
- BLT Steak Waikiki
- BLT Steak White Plains
You can sign up for the program on your next visit to any ESquared Hospitality locations above. Or, click here to sign up and we will mail your personalized loyalty card out within 5-10 business days.
If you’re already a member, click here to update your profile and check your current point balance.
For more information, contact loyalty@esquaredhospitality.com
Make sure to check our calendar of events to learn about special promotions that will allow you to earn MORE POINTS!
Membership Levels

Red
Welcome to the introductory level of our Loyalty Rewards Program. This level is valid for cardholders who have earned 0 – 10,000 points. At this level you will be earning 1 point for every $1 spent – before tax and gratuity.
Benefits
- Indulge on us! Take advantage of a complimentary round of drinks or dessert on every fifth visit, with the purchase of an entrée, at any ESquared property.
- Wine and Dine Order nine bottles of wine and allow our sommelier to hand pick a complimentary 10th bottle. (Where applicable. See FAQS for more information.)
- Birthday Discount Plan your birthday dinner at any ESquared restaurant and receive a 50% discount on your check. See FAQS for more information.
- Summer Sundays Now through Labor Day, dine at any ESquared restaurant on a Sunday and receive double points.
- Monthly Monday Rewards Raffle Dine on a Monday and be automatically entered to win a bottle of wine selected by one of our sommeliers, a personalized cake or pie made by one of our pastry chefs, or a $50 gift certificate.
- Opportunities to gain bonus points.

Silver
Congratulations! You have made it through to your next milestone in the Loyalty Rewards Program. Diners with 10,000 – 50,000 points are eligible to earn 1.25 points for every $1 spent – before tax and gratuity
Benefits
- Eligible for all benefits from previous level.
- Guaranteed Reservations – Need a reservation tomorrow? As a Silver card holder you are guaranteed availability for a table of up to four people in as little as 24 hours in advance. Blackout dates may apply. See FAQS for more information.
- Discounts on Cooking Classes – 50% off ESquared Cooking classes for cardholder and one guest.
- One Silver Card Member Referral – Silver Card holders have the opportunity to nominate one person to be elevated to the Silver Card status.

Black
Our most exclusive membership level is for diners with a balance of 50,001 points or more. Members can earn 1.50 points for every $1 spent – before tax and gratuity.
Benefits
- Eligible for all benefits from previous levels.
- Guaranteed Reservations – Need a reservation tonight? As a Black Card holder you are guaranteed availability for a table of up to four people in as little as 30-minutes in advance. Blackout dates may apply. See FAQS for more information
- Free Cooking Classes! Cardholders and one guest are eligible to receive complimentary access to classes hosted by our talented chefs. (Subject to class availability.)
- Have a Party! Plan a private dinner in one of our luxurious private dining rooms and we’ll waive the required room minimum. (Subject to room availability.)
- Wine and Dine – Get access to reserve wine lists at discounted prices available at participating restaurants. See FAQS for more information.
- Three Silver Card Member Referrals – Cardholders have the opportunity to nominate three people to be elevated to the Silver Card status.
Rewards
Indulge
- 10,000 points – $300 American Express Gift Card.
- 11,500 points – Bliss Spa – Facial, Scrub, Manicure, Pedicure, Product Gift Bag.
- 11,500 points – Table for two at Casa Nonna and two tickets to Jersey Boys, Wicked, or Lion King.
- 11,500 points – Table for two at Casa Nonna and two tickets a Rangers or Knicks game.
Weekend Getaway: Subject to availability
- 16,750 points – Two night stay at The W Downtown and a dinner for two at BLT Bar + Grill.
- 100,000 points – Airfare for two and a four night stay at Trump International Hotel Waikiki Beach, along with a dinner for two at BLT Steak.
Wine Down: Subject to availability
- 100,000 points – Napa Valley Retreat – Includes flight for two and a two night stay at Lewis Cellars vineyard with tour.
- 100,000 points – Winemaker Dinner – Dinner for four with one of Napa’s renowned winemakers at an ESquared Restaurant.
- 100,000 points – 12 rare bottles selected by one of our master sommeliers.
Gift Cards
- 1,000 points – $25 ESquared Gift Card
- 3,500 points – $100 ESquared Gift Card
- 8,500 points – $250 ESquared Gift Card
Chef Options
- 40,000 points – Tailgate – Have a private tailgate for up to 50 people catered by the GO Burger. Add 750 points for each additional person.
- 35,000 points – Chef’s Table – A six course customized wine paired tasting menu for your and three guests, prepared and served by one of our ESquared chefs.
Homebody Options
- 300,000 points – Private Dinner Party – An ESquared chef, sommelier and staff will throw a private dinner party (for up to ten people) at your home
Priceless
- 100,000 points – Summer Internship with ESquared Hospitality, Option 1 – Shadow a chef or manager for four weeks and learn our secrets to Exceeding Expectations.
- 100,000 points – Summer Internship with ESquared Hospitality, Option 2 – Gain the opportunity to shadow ESquared’s corporate Marketing and Communications team and immerse yourself in our knowledge of expert social media strategy, public relations, and community outreach.
- 100,000 points – Golfer’s Dream – Play an accompanied round of golf with two of your friends at your choice of golf course: Friar’s Head, Sebonack, Manhattan Woods, or Bayonne. Gold package includes a new set of irons!
FAQs
- What if I forget my membership card and want to earn points for the transaction?
- Simply scan and email a copy of your receipt, along with your name and phone number to loyalty@esquaredhospitality.com or mail to:
ESquared Hospitality Loyalty Rewards
54 West 21st Street, Suite 408
New York, NY 10010
- Can I earn points when someone else at my table pays the bill?
- Unfortunately, the ESquared Hospitality Loyalty Rewards points are earned only when the cardholder pays the bill.
- Can I earn points on delivery orders?
- Yes, just inform the person taking your order that you are a loyalty card holder and provide them with your card number.
- Can two members from the same share rewards?
- Members in the same household can combine points when
redeeming points for rewards. State your spouse’s name in the comments field and we’ll take care of the rest! - Do I earn points for group or private dining events?
- Yes, as long as you are already a member and have notified your sales person prior to signing your contract.
- Do my points expire?
- ESquared Hospitality Loyalty Rewards never expire.
- Do I earn points for tax and gratuity?
- Points are NOT rewarded on tax and gratuity.
- Which restaurants participate in Wine and Dine?
- Order nine bottles of wine at either BLT Prime, BLT Fish, Casa Nonna, The Forentine, or any BLT Steak location, and our sommelier will hand pick a free tenth bottle.
- What do I need to know when booking my birthday dinner?
- Members are eligible for the discount on their birthday in the main dining rooms. Discount is not applicable in private dining rooms.
- Red Card holders will receive the discount for tables of up to 4 people.
- Silver Card holders will receive the discount for tables of up to 8 people.
- There is no limit on table size for Black Card holders.
- Only cardholders paying the bill are eligible for the birthday discount.
- Birthday Discount cannot be combined with other offers.


